Branding Makes Your Persona Makes You Magnetic: Be A Living Brand

Marketing is what you promote, branding is who you are. Combining the two, books more business for you.

Learn how to be, do and have a living brand. Before you hire a branding company, you have to know who you are and what you stand for. Be a living brand.

This is an intensive with powerful, in your face hot seats dealing with Pegine! Learn how being feisty, fearless, focused and fun built an award winning consulting business working with Fortune 500 businesses like Walmart, General Motors, Colgate Palmolive and federal agencies like the Department of Defense, Social Security Agencies and every branch of the military.

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Learn how her branded persona has led to a 6+ figure professional speaking year after year over the last twenty years.

1. Learn how your authentic self IS your brand
2. How to use 7 steps to guide your brand image and ensure others get it too!
3. Define what you stand for, will fight for, live for through their brand
4. How living, breathing and sharing your brand matters

Your living brand communicates who you are to the buyer, who you are to your mentors, sponsors and those you can influence your career.

When building a sustaining business and career you must provide value. How you do what you do and the results you bring to others must be recognizable. Be uniquely you, provide value as only you can, share solutions to your clients, teams and leaders in your way. Your brand tells your unique selling proposition. It is your promise to your clients and constituency. You brand is your personality, look, voice, service, attributes and how memorable you are. You living brand provides clarity, consistency for clients and those around you. Who you are and who you dare to be by courageously fighting for success for all is key.

This is a highly experiential learning process. It is an engaging, interactive, in your face, let’s get the job done program. You will have:

1. A minimum of 3 large group, standing exercises where they will move around the room and partner with attendees.
2. A minimum of 3 introspective moments where they will work on their own branding materials.
3. A minimum of 3 participant volunteers will experience a powerful, hot seat experience.
4. A minimum of 3 small group exercises of 4 to five participants.

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